The Return of #SHRMChat

For those of you paying attention, you will remember that I put #SHRMChat on hiatus in the early part of June, and left its future up in the air. I wasn’t sure of the direction it needed to take, or if I was the one to take it anywhere. Then I went off to the #SHRM13 Annual Conference in Chicago, and spoke with several people who support and believe in #SHRMchat – its need, value, and importance.

Those discussions yielded the following changes in #SHRMChat and its format:

1. #SHRMChat will continue to be held monthy from September through May on the second Tuesday of the month at 8pm Eastern/7 pm Central.
2. There will be 8 scheduled chats per year, plus two special/optional chats, based on the following schedule:

  • SEPT – College relations
  • OCT – Membership
  • NOV – Diversity
  • DEC – Special/As needed
  • JAN – Social Media
  • FEB – Conferences
  • MAR – Government Affairs
  • APR – Certification
  • MAY – SHRM Foundation
  • JUNE – Special/As needed

NO chats in July and August

These chats are based on SHRM Core Leadership Areas that all local chapters and state councils should have assigned volunteer leaders to cover, making them critical to the success of each chapter/council.

3. Each monthly chat will be sponsored and hosted by a state council or local chapter. This will give the council/chapter a relatively simple way to introduce themselves, and their members, to the benefits of social media.

Planning for the coming months has already started, and I urge you to contact me if you and your chapter would like to be involved.

Since September is “back to school” month for all, we are starting off with the topic of college relations, hosted by Matt Stollak (@akaBruno on Twitter), formerly the social media direction of the Wisconsin State Council, and current adviser to the student chapter at St. Norbert College, which was named an Outstanding Chapter at #SHRM13 (one of ten in the nation). His preview blog with questions for the chat on Tuesday, September 10 at 8p Eastern/7p Central is here.

PLEASE JOIN US!

Vetting Social Media Speakers

The Klout "fail" puppy is cuter than a fail whale.

If the term “human resources” is in your name, like Society for Human Resource Management (SHRM), it would be reasonable to expect that you know something about choosing qualified candidates for a job function. Right?

So if SHRM – or a SHRM-affiliate – is looking for a conference speaker to discuss Twitter and how it relates to employment law, it would also be reasonable to expect that the speaker is knowledgeable about, well . . . Twitter and employment law.

Am I missing something here?

I ask because SHRM, the national organization, and some SHRM affiliates, don’t seem to agree with me. They have an unusual habit of presenting employment lawyers to talk about the crossroads of law and social media, but who know nothing, or close to nothing, about social media.

I am not making this up.

I first came into personal contact with this questionable practice in March 2010, at the SHRM Legal-Legislative Conference. Better writers than I blogged about it. Since then, I have encountered the practice several times, most recently at the massive SHRM annual conference in Las Vegas. Check here and here for rants about that session. Sadly, my own state will be adding to this travesty this October, when they present a session on “Twitter and Terminations”, led by an employment lawyer who is not on Twitter, and whose entire social media presence consists of a LinkedIn profile.

This practice truly short-changes attendees. Attendees have every right to expect that a human resources organization has properly vetted their speakers and trainers, and that those people have a certain amount of expertise in the totality of their topic. This is especially true since it is so easy to search people using Google to see if they have any kind of social presence at all.

If SHRM and other organizations want to really delve into their evaluation of a speaker’s social media involvement, they can also use rating sites like Klout or PeerIndex to see how involved a speaking candidate is on social media. I am not advocating that a potential speaker has a particular rating or number, but they should at least have one.

Is that really too much to ask?

My Klout score has dropped lately, but I least I have a score!
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